ATELIÊ DO TURISMO https://periodicos.ufms.br/index.php/adturismo <p><strong>ISSN</strong> 2594-8407</p> <p align="justify">Ateliê do Turismo is an online scientific journal and was created from research professors in the area of Tourism at the Federal University of Mato Grosso do Sul with the objective of being a channel for the diffusion and promotion of interdisciplinary knowledge in the field of Tourism and Hospitality. The journal has the intention of publishing, initially, per semester, scientific articles, essays, opinion articles, interviews, authored by researchers and professionals in the field of Tourism, Hospitality, Leisure and its interfaces with related areas, allowing an interdisciplinary nature of contributions and advances in this important and dynamic process of scientific maturity of Tourism, Hospitality and Leisure in our country. From this proposition, the Journal Ateliê do Turismo is born, in the year 2017, as a sociability space for the exchange of information and publication of works, articles and critical reviews referring to themes related to tourism/hospitality/leisure and related areas.Important: Ateliê do Turismo follows a continuous flow ( In practice this means that as soon as an article is ready and edited it will be published. This action follows the international trends of scientific publications) with the exception of thematic dossiers, whose publication depends on a call for papers, proposed by one or more organizers. The journal also limits the number of publications by researchers and professors from the institution itself.</p> <p align="justify"><a href="http://www.ufms.br"><img src="/public/site/images/izacbonfim/Captura_de_Tela_2021-08-12_às_12.24_.27_3.png"></a></p> <p>&nbsp;</p> pt-BR <p>Authors/researchers who publish in Ateliê do Turismo accept the following terms:</p> <p>1 - Copyright:</p> <p>Authors/researchers retain their copyright, but grant Ateliê do Turismo non-exclusive exploitation rights (reproduction, distribution and publicity). They grant Ateliê do Turismo the right of first publication of their work/research, which will be simultaneously subject to the license indicated in point 2. Authors may establish other additional agreements for the non-exclusive distribution of the version of the work published in Ateliê do Turismo, provided that their initial publication in this journal is acknowledged.</p> <p><strong>2 - License.</strong></p> <p><strong><a href="https://creativecommons.org/licenses/by/4.0/"><img src="/public/site/images/biblioteca/ccby2.png"></a></strong></p> <p>This work is licensed under a&nbsp;<a href="https://creativecommons.org/licenses/by/4.0/"><strong>CC BY 4.0</strong></a></p> <p>You are free to:</p> <ol> <li class="show"><strong>Share&nbsp;</strong>— copy and redistribute the material in any medium or format for any purpose, even commercially.</li> <li class="show"><strong>Adapt&nbsp;</strong>— remix, transform, and build upon the material for any purpose, even commercially.</li> <li class="show">The licensor cannot revoke these freedoms as long as you follow the license terms.</li> </ol> <p><strong>Under the following terms:</strong></p> <ol> <li class="show"><strong>Attribution&nbsp;</strong>— You must give&nbsp;<a id="src-appropriate-credit" href="https://creativecommons.org/licenses/by/4.0/#ref-appropriate-credit">appropriate credit&nbsp;</a>, provide a link to the license, and&nbsp;<a id="src-indicate-changes" href="https://creativecommons.org/licenses/by/4.0/#ref-indicate-changes">indicate if changes were made&nbsp;</a>. You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.</li> <li class="show"><strong>No additional restrictions&nbsp;</strong>— You may not apply legal terms or&nbsp;<a id="src-technological-measures" href="https://creativecommons.org/licenses/by/4.0/#ref-technological-measures">technological measures&nbsp;</a>that legally restrict others from doing anything the license permits.</li> </ol> <p>&nbsp;</p> atelieturismo.esan@ufms.br (Professor Izac de O B Bonfim) izac.bonfim@ufms.br (Prof. Izac de Oliveira Belino Bonfim) Tue, 01 Apr 2025 13:08:05 +0000 OJS 3.1.2.1 http://blogs.law.harvard.edu/tech/rss 60 Phenomenology of tourism: an integrated approach https://periodicos.ufms.br/index.php/adturismo/article/view/23722 <p>Phenomenology, with its focus on lived experience, provides a unique lens for analyzing tourism. This study seeks to connect the various dimensions of this experience, which transcends the mere act of visiting a place. Tourism involves a complex interaction between time (anticipation, present, and memory), space (the relationship with places), body (sensations and movement), social relations (encounters with others and local culture), and emotions, all of which drive the search for meaning. From a phenomenological perspective, an integrated approach to tourism aims to understand how these elements interrelate, shaping the tourist experience as a whole. This implies analyzing the intentionality of the tourist and how this experience impacts their understanding of themselves and the world. This approach offers a richer and deeper understanding of tourist behavior and provides valuable insights for the planning, management, and development of tourism products, aligning offerings with the expectations and transformative experiences of travelers.</p> Diego Luiz Teixeira Boava, Fernanda Maria Felicio Macedo, Raoni de Oliveira Inácio Copyright (c) 2025 Diego Luiz Teixeira Boava, Fernanda Maria Felicio Macedo, Raoni de Oliviera Inácio https://creativecommons.org/licenses/by/4.0 https://periodicos.ufms.br/index.php/adturismo/article/view/23722 Fri, 29 Aug 2025 00:00:00 +0000 Wine tourism on the southern border of Rio Grande de Sul: Tourist Development Hub https://periodicos.ufms.br/index.php/adturismo/article/view/22233 <p><span lang="EN-US">Highlighting new viticultural production areas linked to wine tourism practices. This study focuses on the Campanha and Vale do Rio Pardo regions in southern Rio Grande do Sul, which have historical and economic characteristics distinct from those typically associated with Gaúcho viticulture. These are territorial areas with an agrarian culture traditionally based on livestock farming, now transitioning into viticulture and tourism-oriented production. This research aims to identify the potential and challenges of wine tourism in the specified geographic area. The guiding question is whether this region—and specific localities&nbsp; within it—can support the formation of a regional hub for wine tourism development. The methodological approach combines theoretical research on regional theories and economic, geographic, and touristic regional development, contrasted with secondary data from official sources. Fieldwork with direct observation at production units and interviews with local stakeholders complements the analysis. The study reveals a series of challenges and opportunities for structuring wine tourism in the Campanha region. Addressing these challenges could enable the establishment of a wine tourism hub.</span></p> Pedro de Alcântara Bittencourt César Copyright (c) https://periodicos.ufms.br/index.php/adturismo/article/view/22233 Tue, 01 Apr 2025 13:09:56 +0000 “This experience at Chapada dos Veadeiros transformed my life”: motivations of travelers in a spiritual quest in nature https://periodicos.ufms.br/index.php/adturismo/article/view/22361 <p style="font-weight: 400;"><em>Spiritual tourism in natural areas has become an emerging trend in the contemporary context. This study investigated the motivations of travelers seeking spiritual experiences in nature, focusing on the tourist destination Chapada dos Veadeiros. The research was conducted through fieldwork and semi-structured interviews with 10 spiritual travelers in Alto Paraíso. Data analysis was performed using the MAXQDA software, based on the "push and pull" motivation theory (Dann, 1981; Caber &amp; Albayrak, 2016; Moyano et al., 2017). A total of 26 motivations were identified, including 17 internal and 9 external, with highlights being: well-being, peace of mind, transformation, personal growth, mental rest, self-knowledge, psychological balance, and connection with individuals who share knowledge. The main feelings and sensations experienced by the interviewees include peace, warmth, and freedom. It was concluded that spiritual travelers seek a connection with the spiritual knowledge of nature and traditional empirical knowledge, as a way of escaping the stressful urban routine. By analyzing the motivations and experiences of these tourists in Chapada dos Veadeiros, this study contributes to the scientific development of the topic, offering a deeper understanding of the dynamics and contradictions involved in spiritual tourism. In addition to highlighting travelers' internal and external motivations, the research also reveals factors that discourage their experiences. In this context, emerging challenges and criticisms are identified, providing analytical understandings</em> <em>into the social and cultural impacts of this practice. In the end, practices are suggested to ensure that Spiritual Tourism in Chapada dos Veadeiros is developed sustainably.</em></p> <p><br style="font-weight: 400;"><br style="font-weight: 400;"></p> Amanda Alves Borges, Ivaneli Schreinert dos Santos, Heros Augusto Santos Lobo Copyright (c) https://periodicos.ufms.br/index.php/adturismo/article/view/22361 Sat, 05 Apr 2025 00:00:00 +0000 Tourism in the gateway to Jalapão: Ponte Alta do Tocantins https://periodicos.ufms.br/index.php/adturismo/article/view/22117 <p><em><span lang="EN-US">Ponte Alta, a municipality in Tocantins located 146 km from Palmas with approximately 7,586 inhabitants, serves as the main access point to Jalapão State Park, which is why it's known as the "Gateway to Jalapão." The region stands out for its nature-based tourism, offering attractions such as dunes, waterfalls, and natural springs. The study analyzed the environmental and economic impacts resulting from increased tourist flow over the past two years. Through field research, we collected and interpreted perspectives from tourists, residents, and local entrepreneurs. The findings highlight the need for public policies that balance tourism development with environmental preservation in Jalapão</span></em><em><span lang="EN-US">.</span></em></p> Maiani Aires da Silva, Núbia Nogueira do Nascimento, Rosane Balsan Copyright (c) https://periodicos.ufms.br/index.php/adturismo/article/view/22117 Mon, 07 Apr 2025 12:58:08 +0000 Municipal tourist destination management: analysis of the destination management organization of João Pessoa-PB https://periodicos.ufms.br/index.php/adturismo/article/view/21888 <p style="font-weight: 400;"><em>This study aimed to analyse the performance of the tourism department of João Pessoa-PB (SETUR-JP) based on the framework for evaluating the organization of municipal tourist destination management in Brazil. To this end, qualitative and descriptive research was carried out, whose data were collected through document analysis and semi-structured interviews with representatives of SETUR-JP, in the management from 2017 to 2020. It was possible to verify that, in this time frame, the secretariat presented as weaknesses the limited leadership, the inadequate physical and IT infrastructure, the technical staff without training and qualification in the area of tourism, the municipal tourism plan not executed, few actions effectively carried out leading to the return of funds raised for non-use, the failure to carry out research, the underuse of social networks and the municipal tourism council is not very active. As strengths, the participation in fairs and events aimed at promoting tourism in the destination, the inspection of local tourist activity and the inauguration of the Tourist Service Center stand out. It is concluded that SETUR-JP only partially met the ideal principles of performance and functioning of a municipal tourism agency in Brazil. The results of this scientific investigation point to the need for institutional strengthening and shared management between the municipal government, the tourist trade and the local community to boost tourism in the city of João Pessoa-PB.</em></p> Pyetro Pergentino de Farias, Luciana Araújo de Holanda, Nathália Körössy Copyright (c) 2025 Pyetro Pergentino de Farias, Luciana Araújo de Holanda, Nathália Körössy https://creativecommons.org/licenses/by/4.0 https://periodicos.ufms.br/index.php/adturismo/article/view/21888 Mon, 28 Apr 2025 15:49:32 +0000 Tourism as a vector for the development of international relations in mercosur: a systematic literature review https://periodicos.ufms.br/index.php/adturismo/article/view/22368 <p style="font-weight: 400;">The Southern Common Market (Mercosur) is one of the most important economic blocs in the world and a potentializer of the relationship between identity and territory, by highlighting transnational cultural assets and elements and ideals of “South Americanness” and “Mercosurness”. Tourism, as a complex and multifaceted international activity, is used as a vector of regional integration. Anchored in the question of the role of Mercosur in promoting tourism in the Mercosur territory and with the objective of analyzing academic research related to tourism as a precursor of integrated regional development in the period between 1991 and 2023, this study consists of a systematic literature review. Regarding the methodological procedures, the research is qualitative-quantitative, exploratory and is based on the analysis of bibliographic sources and the systematization of primary and secondary data. Thirty-four publications on the subject were analyzed, which made it possible to understand the discontinuity of cultural policies, the lack of constant statistical surveys on tourism and its negative impact on the assertiveness of public policies, and the lack of awareness among the bloc’s population regarding their identity aspects. It was proven, through academic research, that Mercosur is extremely important for the process of tourism integration in South America.</p> Caíque da Conceição dos Santos, Natalia Silva Coimbra de Sá, Adriana Melo Santos, Jussara Fraga Portugal, Carmen Lucia Castro Lima Copyright (c) 2025 Caíque da Conceição dos Santos, Natalia Silva Coimbra de Sá, Adriana Melo Santos, Carmen Lúcia Castro Lima, Jussara Fraga Portugal https://creativecommons.org/licenses/by/4.0 https://periodicos.ufms.br/index.php/adturismo/article/view/22368 Mon, 28 Apr 2025 18:01:11 +0000 Oral History as a method for research on Food and Tourism https://periodicos.ufms.br/index.php/adturismo/article/view/22039 <p style="font-weight: 400;"><em>Studies on tourism and food can be developed from different disciplines and methods. From a historical perspective, food is studied based on the knowledge and practices of food practices and the material culture associated with them. Oral History (OH) is a method capable of producing historiographical knowledge from the memory and perspective of the subjects directly involved in the phenomenon, process or fact studied. This article aims to reflect on the use of OH as a method for research on food and tourism and was developed in two stages: a narrative bibliographic review and an analysis of the application of OH in eleven articles identified from the Tourism Publications repository (EACH/USP). It was observed that the articles analyzed use OH to record changes perceived by the deponents in relation to certain practices, recover food memories, understand the history of commercial establishments and the use of certain gastronomic attractions in specific tourist destinations. Many articles only mention the use of OH and the issue of memory, without conceptualizing or characterizing the method and the concept. Many articles do not address the specificities of interviews using this method, as well as the criteria for selecting deponents and the general conditions for conducting the interviews.</em></p> Maria Henriqueta Gimenes-Minasse Copyright (c) 2025 Maria Henriqueta Gimenes-Minasse https://creativecommons.org/licenses/by/4.0 https://periodicos.ufms.br/index.php/adturismo/article/view/22039 Fri, 02 May 2025 18:40:16 +0000 The woman as a solo traveler: motivational factors and challenges https://periodicos.ufms.br/index.php/adturismo/article/view/22360 <p>Women are increasingly fighting for their place in the world and for gender equality. The achievements of feminism have allowed women greater involvement and participation in the travel industry, especially in solo travel. The central issue underpinning this research involves analyzing the tourism universe regarding women traveling alone, considering the cultural elements of this choice, as well as the motivational factors and challenges involved. This study aims to analyze the meaning and impact of solo travel on women's lives and their perceptions of this practice. The specific objectives are to understand how women are represented in free travel, analyze the factors motivating women to travel alone, and identify the obstacles limiting their ability to travel solo. The study employed a qualitative method and an exploratory and descriptive approach. Online interviews were conducted with ten women who travel solo, using a semi-structured interview guide. Content analysis revealed that their main motivations are linked to freedom, autonomy, and self-knowledge, while challenges are closely related to gender-based violence. This study contributes to gender studies in tourism, highlighting the importance of considering the tourist experience beyond conventional approaches and emphasizing women’s role as driving agents in this sector.</p> Areda Gomes Ferreira, Carolina Lescura de Carvalho Castro Volta, Alissandra Nazareth de Carvalho, Raquel Wachtler Pandolpho, Marcelo Viana Ramos Copyright (c) 2025 Areda Gomes Ferreira, Carolina Lescura de Carvalho Castro Volta, Alissandra Nazareth de Carvalho, Raquel Wachtler Pandolpho, Marcelo Viana Ramos https://creativecommons.org/licenses/by/4.0 https://periodicos.ufms.br/index.php/adturismo/article/view/22360 Mon, 05 May 2025 13:14:51 +0000 The importance of the municipal natural park of Nova Iguaçu (RJ) as a conservation unit in baixada verde: surrounding residents’ perception of public use https://periodicos.ufms.br/index.php/adturismo/article/view/22661 <p style="font-weight: 400;"><em>The Nova Iguaçu Municipal Natural Park, located in Baixada Verde, is an important Conservation Unit located in the municipality of Nova Iguaçu, part of the Metropolitan Region of Rio de Janeiro (RMRJ). This research sought to analyze the importance of conservation units in Baixada Verde, focusing on the Nova Iguaçu Municipal Natural Park, based on the perception of local residents about public use. To achieve this objective, bibliographic review methods were used, in addition to a demand survey analysis applied by the Tourism and Leisure Observatory of the Baixada Verde Tourist Region in April 2024. The results showed a diversity of residents' perceptions regarding the public use of the park, highlighting the relevance of the conservation unit for both leisure and quality of life in the region. This diversity of opinions reflects the importance of the park for the community, contributing to the appreciation and preservation of the environment in Baixada Verde.</em></p> Milena Freitas Copyright (c) 2025 Milena Freitas https://creativecommons.org/licenses/by/4.0 https://periodicos.ufms.br/index.php/adturismo/article/view/22661 Thu, 03 Jul 2025 21:00:42 +0000 Stimulus-organism-response theory in tourism research: a textual data analysis https://periodicos.ufms.br/index.php/adturismo/article/view/22135 <p><em><span lang="EN-US">The Stimulus-Organism-Response (SOR) Theory, applied to the analysis of tourist behavior, focuses on how external stimuli, internal emotional states (organism), and travel decisions are interconnected. Through a systematic literature review, this study examines how SOR is applied in tourism research to understand tourists' intentions and behavioral experiences. This is achieved by employing the search terms “Stimulus Organism Response” and “tourism” in the title, abstract, or keywords, resulting in a final sample of 173 scholarly articles for analysis using IRaMuTeQ software, based on Hierarchical Descending Classification (HDC), Textual Statistics, and Similarity Analysis (SA). The analyses literature indicates that SOR in tourism is associated with research involving Technology, Marketing, Planning, and Management, </span><span lang="EN-US">both</span><span lang="EN-US"> destinations and tourist attractions. This research is divided into specific themes grouped into five clusters, identifying emerging patterns and trends in tourism practice, elucidating tourists' decision-making processes within each theme, and providing essential insights for destination planning and management. This study contributes to the theoretical and methodological advancement of knowledge in tourism and related fields by offering a thorough and comprehensive examination of SOR theory.</span></em></p> Leylane Meneses Martins, Luiz Mendes Filho, Marcelo de Santana Porte, Lissa Valéria Fernandes Ferreira Copyright (c) 2025 Leylane Meneses Martins, Luiz Mendes Filho, Marcelo de Santana Porte, Lissa Valéria Fernandes Ferreira https://creativecommons.org/licenses/by/4.0 https://periodicos.ufms.br/index.php/adturismo/article/view/22135 Fri, 04 Jul 2025 14:10:58 +0000 Three decades of research in tourism theory: a systematic literature Review https://periodicos.ufms.br/index.php/adturismo/article/view/22172 <p style="font-weight: 400;"><em>The literature on tourism theories has traditionally focused on questions of scientific legitimacy and the evolution of the field. However, there remains a gap in understanding the specific theories that underpin this area of knowledge. This article seeks to address this gap by exploring tourism theories, their development over time, and their relevance within the contemporary landscape of scientific research, particularly in light of critiques regarding the scientific status of tourism (Leiper, 1979; Tribe, 1997; Jafari, 2005). The aim was to identify trends in knowledge production in tourism, with an emphasis on epistemology and complexity theory, offering an overview of the current theoretical panorama. A systematic literature review was conducted based on a corpus of 58 studies published between 1990 and 2023, retrieved from Web of Science, Scopus, and Publicações de Turismo. The analysis, performed using the Iramuteq software, included all 58 articles. The results highlight three key findings: a growing interest in the topic, with publication peaks in 2020 and 2022; the predominance of studies from the Global West; and the significant presence of Latin American journals, underscoring the field’s interdisciplinary nature. Keyword analysis revealed three main areas of reflection: epistemology, complexity, and conceptualizations. The study concludes that there is no single consensual theory of tourism, but rather a dynamic theoretical construction that emphasizes the importance of epistemological positioning, the role of complexity, and methodological flexibility in tourism research.</em></p> Natalya Reis da Silva, JosefaLaize Soares Oliveira, Alexandre Panosso Netto Copyright (c) 2025 Natalya Reis da Silva, JosefaLaize Soares Oliveira, Alexandre Panosso Netto https://creativecommons.org/licenses/by/4.0 https://periodicos.ufms.br/index.php/adturismo/article/view/22172 Wed, 30 Jul 2025 14:14:03 +0000 Brazil: from “ame-o ou deixe-o” to “visit and love us” https://periodicos.ufms.br/index.php/adturismo/article/view/22935 <p style="font-weight: 400;"><em>This article analyzes and compares campaigns and brands used to promote Brazil as a tourist destination abroad, from the creation of Embratur in 1966 to the return of the Lula government in 2023. The central issue is the change in the country brand during the Bolsonaro government, with the abandonment of the “Marca Brasil” (Brazil Brand), created in the Aquarela Plan, highlighting a regression in positioning and reinforcing stereotypes of the country's tourist image. The research, which is exploratory and qualitative, was based on bibliographic and documentary surveys, utilizing materials from Embratur, such as the visual identity manual, and news from tourism sector portals like Panrotas. The study is grounded in Critical Discourse Analysis (CDA), according to van Dijk (1999; 2012; 2018), to examine the impacts of changes in the country brand. The results indicate that the brand created in 2019 bears similarities to records from the time of the dictatorship, revealing ideological, political, and cultural implications. The lack of consultation, haste in decisions, and visual and grammatical issues point to an approach that compromises the quality and legitimacy of the brand. The analysis suggests that the use of the new brand may have been driven by political interests rather than a planned and professional strategy.</em></p> Marília Barbosa Gonçalves, Daniel Dantas Lemos, Andre Riani Costa Perinotto Copyright (c) 2025 Marília Barbosa Gonçalves, Daniel Dantas Lemos, Andre Riani Costa Perinotto https://creativecommons.org/licenses/by/4.0 https://periodicos.ufms.br/index.php/adturismo/article/view/22935 Wed, 27 Aug 2025 21:21:20 +0000 Museum and tourism: perception of the Claretian Museum of Curitiba between memory, mediation, community identity, and tourism https://periodicos.ufms.br/index.php/adturismo/article/view/23863 <p><em><span lang="EN-US">This study analyzes the Claretian Museum of Curitiba (MCC), focusing on its role as a space for the preservation and mediation of the historical and religious memory of the Claretian Missionary Congregation and the local community. The aim is to examine the MCC’s cultural mediation practices, the representation of the Congregation's history in the museum, and its interaction with the Rebouças neighborhood community. This qualitative research employs direct observation and document analysis. The findings indicate that the MCC plays a significant role in preserving important historical figures but presents a partial narrative, emphasizing certain characters and episodes from Claretian history. The museum has been striving to expand its mediation practices by involving the local community in the construction of the neighborhood’s collective memory and tourism initiatives. The conclusions show that the MCC contributes to strengthening local identity, although it faces challenges regarding the diversity of voices represented in its exhibitions. The study highlights the importance of religious and historical museums opening up to multiple perspectives, fostering a space of belonging and active participation. The originality of the research lies in the analysis of the MCC as a space of dialogue between the Congregation's history and the local community, emphasizing the relevance of cultural mediation practices that engage visitors in the construction and reinterpretation of historical memory.</span></em></p> Gutemberg Cardoso Silva, Daniel Aguirre Campos, Fabio Izidoro Copyright (c) 2025 Gutemberg Cardoso Silva, Daniel Aguirre Campos, Fabio Izidoro https://creativecommons.org/licenses/by/4.0 https://periodicos.ufms.br/index.php/adturismo/article/view/23863 Thu, 28 Aug 2025 18:50:21 +0000 Tourism management: evaluation of the quality and attractiveness of beaches in the coastal region of Paraná (Brazil) https://periodicos.ufms.br/index.php/adturismo/article/view/23277 <p>It is understood that during the summer vacation period, the tourist beach municipalities of Guaratuba and Matinhos, on the coast of Paraná, attract approximately 50% of the tourists who visit the region. Given the implications of tourism over the years, analyzing these locations is relevant, considering beach quality and attractiveness. This analysis involves considering different typologies and valued characteristics of a beach according to the preferences of distinct groups. Thus, this research aims to analyze beachgoers' perceptions of the quality and scenic attractiveness of the beaches in the municipalities of Guaratuba (Praia das Pedras) and Matinhos (Praia Mansa). The study is exploratory-descriptive, with a mixed-methods approach, predominantly using quantitative methodology. It involved a literature review followed by field research, during which a questionnaire containing 20 variables was applied. Both Praia Mansa and Praia das Pedras are classified as urban beaches intended for leisure. Praia Mansa stands out for its scenic and visual beauty, while Praia das Pedras is notable for the presence of lifeguards—these being the only criteria that achieved more than 90% approval, making them decisive factors in visitors' choices and appreciation. Praia das Pedras also stands out positively in terms of suitability for walking. In both cases, scenic and visual beauty, despite their distinct characteristics, emerges as a highly relevant natural aspect that requires conservation due to its importance for the ecosystem. The analyzed results indicate the need for reflection and actions aimed at research, planning, management, and supervision of sustainable and efficient urban practices. Among the priority actions, maintaining beach cleanliness, ensuring accessibility, providing boardwalks and adequate beachfront structures, offering nearby services and commerce, and guaranteeing safety for visitors stand out.</p> Wellyngton Fernando Leonel Souza, Allan Paul Krelling Copyright (c) 2025 Wellyngton Fernando Leonel Souza https://creativecommons.org/licenses/by/4.0 https://periodicos.ufms.br/index.php/adturismo/article/view/23277 Fri, 12 Sep 2025 00:00:00 +0000 Grande Prêmio de Fórmula 1 do Brasil: uma análise do consumo feminino. https://periodicos.ufms.br/index.php/adturismo/article/view/23500 <p><em>Motorsport has historically been characterized by the predominance of a male audience, especially in its most visible categories, such as Formula 1. Currently, a shift in the sport’s consumer profile can be observed, marked by the growing interest of female spectators. Although this change is noticeable within sporting events, academic research on the subject remains scarce. Thus, the objective of this study was to analyze the behavior of female consumers, as fans of the sport, during the Brazilian Formula 1 Grand Prix. The method applied was quantitative, adopting an exploratory and descriptive approach. Data collection was conducted through questionnaires administered to a group composed exclusively of female fans, resulting in a final sample of 113 respondents. The research allowed for the delineation of the female audience profile, the identification of purchase-influencing factors, the understanding of motivations for engagement with the sport, and the perception of the event’s marketing strategies. From the perspective of consumer behavior, the results highlight the importance of social factors (family, status, social networks) as key motivators for adherence to the event and the sport. Regarding purchase decisions, price emerged as one of the most relevant factors, along with event infrastructure, safety, and promotion. A noteworthy aspect was the length of engagement with the sport: 41% of respondents have been following the Formula 1 Grand Prix for six years or more.</em></p> <p><em>This finding underscores customer loyalty and indicates that their consumption is not occasional. Furthermore, the high frequency of engagement—95% of participants reported following Formula 1 daily or weekly—and their tendency to recommend the event to other women are significant findings that contribute to future research and can be leveraged by sponsoring brands, public managers, and event organizers. Therefore, the female audience represents a strong promotional element for the Brazilian Formula 1 Grand Prix, with the potential to be recognized as ambassadors of the event.</em></p> Caroline Aguiar Ciriaco Silva , Leticia Ferreira Hyppolito, Giovana Bueno, Ari da Silva Fonseca Filho Copyright (c) 2025 Caroline Aguiar Ciriaco Silva , Leticia Ferreira Hyppolito, Giovana Bueno, Ari da Silva Fonseca Filho https://creativecommons.org/licenses/by/4.0 https://periodicos.ufms.br/index.php/adturismo/article/view/23500 Fri, 10 Oct 2025 14:18:44 +0000 From music to community: The Town and the impacts of citizen and corporate social participation in a Haitian slum. https://periodicos.ufms.br/index.php/adturismo/article/view/23716 <p style="font-weight: 400;"><em>The Town adopts sustainability as a strategy and aligns itself with the SDGs, seeking a positive social impact. The event supports the Favela 3D project in Favela do Haiti, which adopts a systemic approach focused on Social Development, Income Generation, Urbanism, and Housing, aiming to break the cycle of poverty and impacting around 290 families, with the participation of residents ensured by the Social Participation Program. In this context, research investigates the citizen social participation of Favela do Haiti residents and the corporate social participation of the festival's sponsoring companies in the Favela 3D project (Digital, Dignified, and Developed), in partnership with the NGO Gerando Falcões, Instituto Vozes da Periferia, Volkswagen, Gerdau, the city hall, and the São Paulo state government. The qualitative study was based on documentary research and analysis of interviews available on social media with key stakeholders, including a representative of the Instituto Vozes das Periferias, community leaders, residents, and the Volkswagen Director of Sustainability. The interviews reveal that the project is transforming the local reality, offering dignity and access to opportunities. Community leaders proved to be crucial for resident engagement, and residents reported visible improvements in infrastructure, such as the renovation of the square and the emergence of initiatives like the community garden, which generated jobs. Volkswagen's involvement exemplifies a commitment to Corporate Social Responsibility, which goes beyond financial donation, engaging employees in community activities and offering training for young people. However, the article raises critical reflections, questioning whether the actions are genuinely participatory and horizontal or if there is a prevalence of corporate interests over community ones. The project demonstrates the potential for collaboration between the private sector and civil society for sustainable development and social inclusion, and the contribution highlights the need to evaluate the authenticity and real impact of CSR initiatives and the complex dynamic of the prevalence of corporate interests.</em></p> Karen Daniele Lira de França, Francisco Fransualdo de Azevedo, Talita Poliana Guedes da Silva Copyright (c) 2025 Karen Daniele Lira de França, Francisco Fransualdo de Azevedo, Talita Poliana Guedes da Silva https://creativecommons.org/licenses/by/4.0 https://periodicos.ufms.br/index.php/adturismo/article/view/23716 Thu, 13 Nov 2025 00:00:00 +0000 The politics of climate change and tourist development: evidence from priority destinations in Rio de Janeiro https://periodicos.ufms.br/index.php/adturismo/article/view/24336 <p style="font-weight: 400;"><em>Climate change refers to global-scale transformations that affect the planet’s climate system, driven by both natural and anthropogenic factors. These changes have stimulated adaptation and mitigation strategies aimed at strengthening the resilience of socioecological systems. The relationship between climate change and tourism is complex and ambiguous, as the climate crisis can generate profound transformations in tourist destinations while the tourism sector remains one of the main contributors to the global carbon footprint. This study investigates how tourist destinations respond to climate risks through governance mechanisms, focusing on key destinations in the State of Rio de Janeiro (Brazil), an important gateway for Brazilian tourism and one of the territories most vulnerable to extreme events. The objective was to analyze the integration of the climate agenda into tourism policies, identifying the perceptions of public and private representatives who operate in the tourism sector. The study sought to categorize existing mitigation and risk adaptation actions and to understand the level of coordination between climate and tourism policies. The research is exploratory and descriptive, employing a mixed-methods approach structured in four stages: literature review; data collection from risk area databases; content analysis of public policies; and primary data collection with local tourism agents. The results indicate that the main tourist destinations in the State of Rio de Janeiro are also those with the highest levels of greenhouse gas emissions. The findings reveal insufficient coordination between the climate and tourism agendas, and although climate change is perceived as an existing risk, there is evidence of climate denialism within the tourism sector of the destinations analyzed. The main concerns are predominantly economic in nature, and there is a lack of clarity regarding responsibilities in climate risk governance.</em></p> Tiago Juliano, Ivy Xavier Sardinha Dutra Soares Copyright (c) 2025 Tiago Juliano, Ivy Xavier Sardinha Dutra Soares https://creativecommons.org/licenses/by/4.0 https://periodicos.ufms.br/index.php/adturismo/article/view/24336 Tue, 18 Nov 2025 13:55:19 +0000 Armação dos Búzios / RJ: the image of the tourist destination https://periodicos.ufms.br/index.php/adturismo/article/view/24091 <p><em><span lang="EN-US">In Brazil, due to its extensive coastline and number of beaches, sun and beach tourism stands out as one of its main segments. In this context, the municipality of Armação dos Búzios, Rio de Janeiro, stands out as a well-established destination in this segment, which motivated this investigation and the central question of this study: what are the main factors that shape the image of Armação dos Búzios as a tourist destination, according to the perception of its visitors? Therefore, this article aimed to analyze the image of the tourist destination Armação dos Búzios, Rio de Janeiro, from the perspective of its visitors. It is a case study that used an online questionnaire as a data collection instrument, with questions based on Pereira's (2019) Multidimensional Scale of Destination Image. The demographic characteristics of the respondents, their motivations for choosing the destination, and their evaluation of their perception of the visit were investigated. The results indicate positive points of the city of Armação dos Búzios as a tourist destination, such as cost-benefit, accessibility, safety, quality of attractions, and cuisine. However, the research also points to the need for strategic actions to combat the seasonality inherent to sun and beach tourist destinations, aiming to strengthen the image of Armação dos Búzios as a viable year-round destination and not just in summer.This study contributes not only to the understanding of the image of the city of Armação dos Búzios, but the results obtained here provide insights for the development of strategies that can enhance the tourist experience </span></em></p> Thiago Nogueira Barbosa, Iomara Albuquerque Giffoni Copyright (c) 2025 Thiago Nogueira Barbosa, Iomara Albuquerque Giffoni https://creativecommons.org/licenses/by/4.0 https://periodicos.ufms.br/index.php/adturismo/article/view/24091 Mon, 24 Nov 2025 00:00:00 +0000